Building a website without SEO is like pasting your business card on a city centre billboard — it’ll likely go unnoticed in the crowd.
Search Engine Optimisation (SEO) is essential to get your website noticed. With so much information available, and so little time to find it, your site needs to work extra hard. But that doesn’t mean you do. Well implemented, ethical Search Engine Marketing services will do all the legwork, whilst you sit back and see the results.
As an experience online marketing company, we don’t promise things we can’t deliver, we don’t charge the earth, and we’ll happily report on what we’re doing regularly.
Make sure your website is saying the right things
As part of our Search Engine Marketing service, we conduct thorough analysis of your key words and phrases using the latest analytical tools. We can exclude those that aren’t being searched for, or that don’t best describe your website.
Once we’ve done this, we can implement the best possible keywords on your site. We’ll send you regular reports so you always know just what we’re doing, and that it’s working.
The first step on the rankings ladder — ‘On-Page’ SEO
Once we’ve determined the right Search Engine Marketing (SEM) strategy for your website, it’s time to start implementing it. The first logical step is on the very pages which make up your website.
Through proper use of title and meta tags, image alt and title tag optimisation, and by using the latest, semantic and standards-compliant HTML, your website will be optimised to meet the preferred guidelines issued by all the major search engines.
Climb higher, quicker — ‘Off-Page’ SEO
If your website faces a lot of online competition with potential visitors searching for a common key word or phrase, then it’s time to step things up with a well-thought-out off-page SEO strategy.
Link building, blog comments, article submission and well-placed press releases will all drive more traffic to your site, and help lift you above your competitors.
Stay ahead of the pack with dynamic content — Blog design and Social Media Marketing integration
Blog writing and social media marketing integration are great ways to keep your website’s content up-to-date, as well as increasing the amount of content available to search engines.
We can design your blog to fit seamlessly into your website, and add your Facebook and Twitter feeds to boot, to ensure that every arm of your online persona is working as hard as it can.